Blackbaud School Websites Honored with WebAwards for the 7th Year in a Row
The Web Marketing Association has recognized Blackbaud school websites in the prestigious WebAwards competition for the seventh year in a [...]
Nonprofit Marketing Analytics: Which Metrics to Watch and Why
It’s easy to go over budget on marketing without seeing significant results. However, with the right allocation of resources and [...]
How to Enhance a Multichannel Marketing Strategy with Texts
Most nonprofits and educational institutions use a multichannel marketing strategy to engage supporters. After all, some donors may have specific [...]
Blackbaud Luminate Online® Benchmark Report Highlights
The 16th annual Blackbaud Luminate Online Benchmark Report is here! We look forward to this report every year. It’s a [...]
How to Partner with Businesses for Your Awareness Campaign
A well-designed awareness campaign can bring attention to your nonprofit’s cause, educate the public about a significant issue, and drive [...]
Powerful Partnerships: Nonprofits and Cause Marketing
Has your nonprofit dabbled in the world of business sponsorships? Perhaps you reached out to a local coffee shop and [...]
Launch an Incredible Text Campaign for End-of-Year Fundraising
While online giving was merely flat for most of 2022, two of the biggest online giving days of the year [...]
How to Use Data to Reduce Your Direct Mail Marketing Costs
With the rise of mailing costs coupled with worldwide fundraising competition for every cent, your nonprofit organization can’t afford to [...]
What is Nonprofit Marketing?
Learn how nonprofits use marketing to amplify their message and gain support to important causes. [...]
4 Ways Nonprofits Can Increase Text Messaging ROI
One of the takeaways from the recently-released “Giving by Generation” special report was that more donors are now giving to [...]
